Design Studio.
Our design studio is headed up by our creative directors – highly talented people with great ideas who are able to bring plans and strategies devised by our marketing consultants to life with stunning visual concepts – seemingly at the drop of a hat.
Creative directors don’t do it all of course…
…their primary role is coming up with the big idea and, along with their equally talented wordsmith partners, the supporting messages that make a big idea better. They are ably supported by the rest of our creative services team, whose job is to bring creative concepts to life in a practical and pragmatic way that meets the commercial needs of our clients – the design studio team includes graphic designers, artworkers, videographers, photographers, illustrators, animators, copywriters, copyeditors…
In fact, we have access to every conceivable creative resource you could possibly imagine. We can always pull together a team that perfectly matches your needs – even making sure they have specialist industry experience if we think it’s necessary. It goes without saying that they are all experts at what they do, passionate about design and professional in their work, always willing to go the extra mile to find the best possible solution.
We are able to deliver all the support collateral your sales teams could possibly ask for, and all the communication materials your marketing team needs too. We can come up with campaign ideas for lead generation activities to fill your sales pipeline with top quality prospects. Apart from brand identity and web design, our creative team constantly gets challenged by clients to create and deliver a wide variety of items – such as corporate presentations, corporate videos, brochures, point of sale, advertising campaigns, sales promotions, newsletters, signage, exhibition stands and conference sets, staff uniforms, and stationery packs. We also create brand guidelines and logos too.
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Not only do we have an entire team of creative experts ready to deliver all the corporate communications you could ever need, but, what’s more, our studio is ably supported by a team of marketing consultants and brand strategists whose job it is to make sure we always deliver the best possible results for your business. This is an important point – no matter how beautiful something looks, a creative idea will only work well if it is in line with your overall marketing plan.
What We Design
We’ll make sure we get the look and feel of your brand spot on. We’ll work with you right from the very start - generating names for your business, product, event, or campaign, creating your logo, identity, or brand guidelines – and ensuring consistency across every single customer touchpoint.
We’ll create detailed brand guidelines too, to ensure consistency across every single interaction with your brand – both physical and digital – at all touchpoints along the sales pipeline both before and after the sale.
Brochures, sales presentations, websites, emails, flyers… you name it, we can make it look and sound compelling.
Corporate doesn’t need to be dull; we’re talking to humans after all, so our concepts, copy and designs will always engage, inform, and entertain.
We have access to every resource to create an unbeatable, sustainable online presence.
We will be with you from the very beginning, with user experience and user interface expertise, right through to design and development.
For emails, newsletters, social media, content, SEO, paid advertising, and all other forms of digital marketing, our online team of internet marketing specialists will make sure your organization always stays fresh, current, and exciting.
Engaging with employees is an essential part of running a successful business. We’ll create collateral to keep internal communications open with your team, whether it’s ongoing digital newsletters, posters, and desk-drops, events, or ad hoc campaigns to recruit, motivate and retain great people.
From concept to delivery, our talented creatives are always on hand to craft innovative solutions. Above and below the line, digital, film, and print – we’ll work out what will do the best job for your business, and create an integrated advertising campaign that delivers the best possible results.
We offer a full service, from strategy and planning right through to creative and production.
Logo Design
Logo design is all about creating the perfect visual brand mark for a company. Depending on the type, a logo usually consists of a symbol or brandmark and a logotype, along with a tagline.
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The logo design process:
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We evaluate your brand
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Industry research
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Make a list of logo style concept
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Sketch a variety of logo concepts
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Create digital drafts
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Refine your logo design with feedback
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Prepare and deliver the final logo files
Product design
Product design is the process designers use to blend user needs with business goals to help brands make consistently successful products. Product designers work to optimize the user experience in the solutions they make for their users—and help their brands by making products sustainable for longer-term business needs.
What Does the Product Design Process Look Like?
The details of the product design process will vary from company to company, but these professionals do tend to follow a similar philosophy or framework when it comes to design thinking. The design-thinking process involves several steps:
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Empathize with people
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Define the problem
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Ideate a solution
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Build a prototype
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Test the solution
Packaging Design
The product packaging design plays a very important role in branding your items in the retail environment. One thing that should be noted is that the 'catchier' the design is, the more audiences it will attract. A good packaging will also enable you to differentiate the products from your competitors.
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The packaging design process:
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Understand packaging layers
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Choose the right type of packaging
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Line up your printer
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Create your information architecture
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Evaluate a packaging design
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Create digital drafts
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Refine your Packaging design with feedback
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Prepare and deliver the final logo files
The Essence
You will be led through the entire creative process by a member of our skilled project management team, whose job is to make sure we always deliver the best possible work on time and in budget by acting on your behalf at all times to manage the output of the creative and strategic teams.